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Navy Natural

From a production in Noordwijk, to Amsterdam, to Turkey and now 90% in Portugal.

By now beautiful outlets in Holland & Belgium and and proud of every store that sells our beautiful items.

This is Navy Natural!

June 2019, finished my part-time course in Business Administration. A course I took part-time alongside my job at Mars (yaaaa chocolate). That meant, time to spare.

The first thing that came to my mind then, sewing lessons. I bought my own fabrics and drove from Noordwijk to Haarlem every Monday evening for sewing lessons. I started with my own yarn bag, wow. Soon I bought my own sewing machine, got private lessons at home and one thing led to another.

The first girlfriends with kids were at the door. Can you make flared pants? Can you make leggings? By request, I made one after the other.

Then I thought nice. That should include an instagram page. I created a brandbook together with Natasja (a girl I met via via) and came up with a name. Navy Natural came to mind pretty quickly. Dark blue is my favorite color and wanted tremendously to offer natural fabrics for little ones. Besides, my last name is "Schippers. And I grew up at the beach with many sailing vacations. So the boat could not be missing.

It all started with a dark blue look&feel. But after a while, that took on a more natural look.

But soon the demand became so enormous that I asked LaaLaa a sewing studio in Noordwijk to help me. A website was created and together we divided the orders. Every Thursday we met and the following Thursday it was time to pack and ship everything.

A year later, pregnant with Holly I thought. How am I still going to combine this with a job? I couldn't... That was the moment to talk to a studio in Amsterdam. A first mini collection with stock. I had to have some more made at once so also approached some stores. The first outlets were a fact: Roest mini, Trots, Moedersmooiste and the Kidscorner.

Nice that there was more and more demand and our own designs emerged. More and more stores, more and more stock.

From a production in Noordwijk, to Amsterdam, to Turkey and now 90% in Portugal.

By now beautiful outlets in Holland & Belgium and and proud of every store that sells our beautiful items.

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Navy Natural is a label inspired by the sea and the beach.

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